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　　As one of the first domestic companies involved in the Beidou positioning and navigation industry, the achievements of Guangdong Bangsheng have achieved outstanding achievements in independent innovation and solving the technical problem of “card neck”.Nearly a hundred national invention patents and practical new patents such as automatic identification and switching alarm type positioning monitoring system have mastered dozens of software product copyrights.

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　　The State Intellectual Property Office recently announced that Guangdong Bangsheng Beidou Technology Co., Ltd. (hereinafter referred to as Guangdong Bangsheng) applied for an intellectual property rights called “Beidou Positioning Data Processing Method and System”, which is CN117665875A.The company is an excellent enterprise specializing in the development of Beidou technology application software development, software products and service sales, and technical services. It has continuous innovation capabilities in the domestic Beidou application field.It is reported that as of the first half of 2023, 125 intellectual property rights applied and obtained authorized in Guangdong Bangsheng, of which 13 were invention patents, 28 practical new patents, 1 appearance design patent, and 83 software copyrights.

　　The business scope of Guangdong Bangsheng covers the areas such as vehicle safety monitoring, forest fire monitoring, slope dam monitoring monitoring, bridge tunnel safety monitoring, water love and water quality monitoring, cultural tourism building health monitoring and smart agriculture.In recent years, the company has focused on solving some “card neck” technical problems in Beidou applications. The independent core technologies include the comprehensive application capacity of the cloud platform, the comprehensive perception ability of the Internet of Things, the efficient collection capacity of fixed/mobile sensors, and the BIM refinement projectShowing capabilities, big data analysis, and cloud computing capabilities, providing all -round services such as data collection, data processing, intelligent information management construction, etc., forming a comprehensive solution with Beidou technology as the core.Since 2020, the company’s product Beidou smart network terminal and security guardian system production and sales and the market share in market segments ranked third in the country; the company’s forest fire prevention equipment Beidou-Lora gateway has obtained the international EU CE certificate.In addition, the company has also won honors such as national high -tech enterprises and national specialized new “giants” enterprises.

　　Maybe many people have not noticed that Beidou Navigation has entered everyone’s life.When a traffic accident is installed with a vehicle with a vehicle with Beidou High -precision intelligent connected vehicle terminal, the system can automatically upload the recorded video image of the recorded accident scene and the lane -level information data of the recorded accidents to traffic police and insurance companies on road traffic in real time.In the accident online processing platform, the traffic police can remote online exploration and determine to deal with it quickly. At the same time, the high -precision positioning of all -time and space information related data to the insurance company in a timely manner can simultaneously remotely receive high -definition videos and review related real -time accident scenes and review.Images and other information to achieve fast fixed loss and fast claims, which can reduce the comprehensive cost of traffic management and insurance companies.Look at another application case.If a fire occurs in the grassland or forest, and before people find out, the satellite monitoring equipment has sent the fire information to the fire monitoring center, which can automatically form the grassland or forest fire enthusiasts report, position the fire of the fire, and latitude.Send drones to the scene to implement fire extinguishing … These are the real scenes of police services that often appear in Guangdong Bangsheng.In real life, “Guangdong Bangsheng” has become a satisfied object of efficient services in many customers.

　　As early as May 16, 2016, Guangdong Bangsheng was successfully listed on the national SME shares transfer system.According to Peng Wenbin, the founder and chairman of the company, from 2017 to 2022, the operating income of Bangsheng, Guangdong increased from 7.64 million yuan to 257.025 million yuan, an increase of 32.66 times; net profit increased from -68,000 yuan to 41.5471 million yuanYuan, an increase of 611.28 times.In the first half of 2023, the company realized operating income of 114 million yuan, net profit was 22.5265 million yuan, and the basic earnings per share were 0.21 yuan.The solid technical heritage is the long -term healthy development of the enterprise.

　　First layout of the “Beidou+Automobile Service” field

　　Established in 2007, Guangdong Bangsheng is located in the military -civilian integration industrial park in Foshan City, Guangdong Province. It is a key military -civilian integration area operator in the park in the park.According to Peng Wenbin, in the early days of the company’s establishment, it mainly provided customers with a series of public relations services and advertising design services including the planning and execution, brand or product promotion, and advertising design of public relations activities to help customers shape brand, enhance product value, expand the market market, expand the marketInfluence, absorbing effective terminal consumer customers.In the process of public relations services and advertising design services, customers who have been exposed to 4S stores of automobile sales services have gradually learned that Vehicle GPS anti -theft equipment has a higher profit, so it has developed into a vehicle GPS anti -theft equipment service provider;Enter the field of Beidou Satellite Application and Development.

　　Since the transformation of Guangdong Bangsheng, it has focused on researching the “Beidou+” car industry software and “Beidou+” industry solutions. It is committed to asset security guarantee and travel security guardianship.Application, the Internet of Things and cloud computing and other core technologies have developed a domestic advanced and industry-leading application solution that integrates “cloud-tube-end”.On the “cloud” layer, this solution formed a comprehensive application solution for multi -business support for connecting management, public industry services, and data management; in the “tube” layerApplication protocols with straight wireless communication as key technologies; on the “end” layer, it has formed application products based on terminal intelligence and networking as key technologies.In summary, the three platforms of “Yun-Tube-Duan” have their duties, and they are interested in each other, which is inseparable.

　　With the vigorous development of the Beidou system application business, the public relations advertising business of the original main body has decreased year by year.The transformed company solves problems such as the positioning of service providers and user big data layout through the “Beidou+” application.On this basis, Guangdong Bangsheng has continuously adjusted the development strategy scientifically and rationally, adding platform management services based on the application of Beidou position, thereby achieving the rapid growth of customer volume.

　　After the “Beidou+” car industry software and the “Beidou+” industry solution launch the market, they have received extensive recognition and praise.Guangdong Bangsheng has pursued the pursuit and further created a Beidou software ecological platform. The platform can not only help downstream agents and 4S stores to improve their user viscosity and activity between them.Related services such as query allows end customers to enjoy better service content, so as to achieve a win -win situation and customers.

　　In May 2019, Guangdong Bangsheng joined the Guangdong Automobile Traffic Association and was elected as the vice chairman of the Guangdong Automobile Circulation Association.Peng Wenbin said that joining the association and being elected as the vice president unit helps to increase the popularity in the field of automotive circulation, which is an important move to the company covering the Guangdong automotive market industry.Just in 2019, the company’s operating income increased significantly, reaching 45.8589 million yuan, an increase of 258.78%year -on -year; net profit was 10.01 million yuan, a profitable loss, an increase of 226.08%year -on -year.

　　Further analysis, there are three main reasons why the company’s operating income has been greatly increased in 2019: First, in 2019, it opened up the “platform service model based on Beidou position application”.Use the company’s existing location service platform to provide customers with technology+operation solutions for insurance companies, so that customers can provide products and services for their large -scale individual users and manage their individual users.The company cooperates with China Mainland Property and Insurance Co., Ltd. Guangdong Branch and Guangdong Jiaan Insurance Sales Co., Ltd. to provide it with platform management services, which has achieved 29.28 million yuan in revenue in this sector.Second, the company vigorously developed the intelligent control of the Beidou vehicle in 2019, and its performance increased significantly, achieving revenue of 8.797 million yuan, an increase of 61.10% over the same period last year.Third, the company launched a “software development” business in 2019, and developed software and customer management platform systems for many agents and subordinate 4S stores, thereby achieving revenue of 7.021 million yuan.Compared with 2017 and 2018, the company’s gross profit margin and net interest rate in 2019 have increased significantly, reaching 50.89%and 21.83%, respectively.The main reason behind it is that the application business of Beidou system has become the main business of the company.

　　Due to the application of Guangdong Bangsheng’s first layout of Beidou positioning and navigation system in the field of automobile insurance, it successfully created the Beidou Insurance Comprehensive Service System and quickly became a leading service provider in the field of “Beidou+Automobile Service”.Through the “Beidou+” empowerment, customers who cooperate with Guangdong Bangsheng can make more profits in the after -sales session of the car, and make the car growing more convenient and more worry -free.Credit and end consumers’ welcome.

　　At present, the automotive industry platform management service business of Bangsheng developed in Guangdong has covered 15 provinces, autonomous regions, cities, and more than 210 cities in the country; about 28,000 car 4S stores across the country, of which, Guangdong Bangsheng’s “Beidou Smart Network Terminal and Security Guardian System”There are more than 2,000, and there are about 2,000 online owners.Customers cooperated with Guangdong Bangsheng include well -known car brands such as Mercedes -Benz, BMW, and Audi, as well as well -known insurance groups such as China Life, China Ping An, Pacific Insurance, Chinese PICC, and China Taiping Life.

　　”Beidou+5G” has spawned multiple new formats

　　While layout in the field of Beidou system automobile services, Guangdong Bangsheng also actively explored the application of the Beidou system in the fields of forest fire prevention, smart infrastructure, smart agriculture and other fields to expand new profit growth points.In just four or five years, a series of related subdivided products developed by the “Beidou Smart Network Terminal and Security System” developed by Bangsheng, Guangdong have shown major application value in safety applications and disaster prevention loss.

　　Taking the “Beidou+Forest Fire Monitoring and Early Warning System” as an example, Bangsheng, Guangdong, has completely resolved forest fire warning and communication problems through integrating the Beidou satellite short newspaper text communication, Internet and 4G/5G communication, and completely solve the problem of forest fire warning and communication.Specifically, it is to achieve 24 -hour uninterrupted video surveillance on the forest area through the thermal imaging camera. In the blind area of video surveillance, use smoke temperature monitoring node terminal to detect the temperature changes and smoke in the forest area.Gate base stations collect data, and then send smoke temperature data to Beidou satellites through Beidou technology.Beidou Satellite transmits data to the Beidou Satellite Data Receive Station through the Beidou short message technology, and returns to the server to analyze the data to achieve blind spot detection and obtain the full coverage effect.

　　The “Beidou Forest Fire Monitoring and Early Warning System” is an application system that automatically protects forest resource security, which is independently developed by Bangsheng, Guangdong. Based on the innovation and development of Beidou technology, it integrates Beidou satellite newsletter text communication, Internet and 4G/5G communication.There are no blind spots in the territory.The system provides satellite emergency communication, location tracking and data collection. Through grid monitoring and management, it will be found in a timely manner of fire hazards. The fire hazard point coordinates of the fire hazard to the monitoring center and related management responsible persons in response to the danger of the fire hazardDisaster and emergency rescue command, effectively improve the level of emergency search and rescue management, thoroughly solve the problem of forest fire warning and communication problems, reduce national property losses and casualties, reduce environmental pollution and social pressure, and truly practiced that “green water and green mountains are Jinshan silver.”Mountain” development concept.

　　In 2021, the “Beidou Forest Fire Prevention Monitoring and Early Warning Big Data Service Platform”, which was developed and promoted in Guangdong Bangsheng, was selected into the national forestry technology promotion results library.At present, it has been promoted and applied in some countries in forest areas, and has become the company’s new profit growth point.

　　While layout the two major fields of automotive services and forest fire prevention, in the fields of smart infrastructure, smart agriculture and other fields, Guangdong Bangsheng has filled a number of gaps in Beidou technology.For example, in terms of intelligent infrastructure, Guangdong Bangsheng has filled the gaps in the field of ground displacement and building deformation monitoring, and collects building data to make the life cycle of each single building can be found.Communication technology connects sensors, communication equipment, personnel, architectural equipment, and architectural body to form a remote management and control information system, which provides a real -time monitoring platform with full coverage, convenience, and informatization for building safety monitoring.In the field of intelligent agriculture, the “remote sensing+Beidou+spectrum digital agricultural system” suitable for the development of county economic brands in Guangdong Bangsheng is used.Tools and other tools such as crop models take regional organic waste anaerobic disposal centers and Nongguang complementarity as the bond, with the agricultural industry incubation as the driving force, and build a region to cultivate low -carbon circulating ecological agricultural industry chains.Agricultural demonstration park provides systematic services, promotes the innovation and reform of agricultural models, realizes the in -depth integration of the first, second and third industries in rural areas, and achieves organic unity of the three major benefits of economy, society, and ecology.

　　With the construction and development of the Beidou system in the field of mobile communication, related products have been widely used in the fields of agriculture, transportation, marine fishery, hydrological monitoring, meteorological forecasting, forest fire prevention, and communication systems.All aspects.It is reported that Guangdong Bangsheng is increasing system development in the fields of smart cities, power and energy, and vigorously promoting Beidou technology to continuously deepen the integration of innovation and development of industries.

　　Through years of independent development and independent innovation, Guangdong Bangsheng has formed a leading national production dynamic customer relationship management system and a series of “Beidou+” industry solutions.Photo Supply/Resident

　　Solving key technical problems of “stuck neck”

　　As one of the first domestic companies involved in the Beidou positioning and navigation industry, Guangdong Bangsheng achieved outstanding achievements in independent innovation and solving the technical problem of “stuck neck”.The company has a complete R & D, design, production, and sales system. It is a national high -tech enterprise and a national specialized new “little giant” enterprise. It now has a long -range monitoring system based on BDS/GPS, an automatic recognition and an automatic recognition and an automatic recognition and an automatic identification and an automatic recognition and an automatic recognition and an automatic recognition and an automatic identification and an automatic identificationNearly a hundred national invention patents and practical new patents are used to switch the alarm type positioning and monitoring systems, and dozens of software products are copyright.

　　In the first half of 2023, Guangdong Bangsheng completed the ISO27001 information security management system certification, the first annual review of the ISO20000 information technology service management system certification, and the IS09001 quality management system re -identified.And passed the intellectual property management system certification.

　　At present, Guangdong Bangsheng has a professional scientific research and development team, a well -trained front -line employee, and a strict quality management system.Learning and research cooperative relations, establish a master’s graduate workstation that transports talents for enterprises, and work closely with many domestic professional institutions to achieve a strong union for industry -university -research.

　　Since the transformation of Guangdong Bangsheng, it has been developing the “Beidou+” car industry software and “Beidou+” industry solutions.Through years of independent development and independent innovation, the leading national production dynamic customer relationship management system and a series of “Beidou+” industry solutions have been formed.In order to increase research and development, accelerate the pace of innovation, and adapt to the growing needs of industrial needs, the company established a R & D center in 2019. Currently, there are 5 project research and development groups, including the Beidou+Internet of Vehicle Internet Project R & D Group, Beidou+Forest Fire.Monitoring and early warning project R & D team, Beidou+smart infrastructure project R & D team, Beidou+smart agricultural project R & D team, Beidou+public environmental safety monitoring project R & D group.The R & D team undertakes all new technological research and new product development in Bangsheng, Guangdong.

　　In the process of development and growth, Guangdong Bangsheng attaches great importance to the protection of corporate intellectual property rights, and has continuously increased investment in scientific research and development and intellectual property rights. In the past three years, R & D has invested 6.9491 million yuan, 10.578 million yuan, and 14.6831 million yuanEssenceFor several consecutive years, the proportion of enterprise R & D expenditure accounted for more than 5%of operating income.In terms of intellectual property investment, intellectual property work is effectively incorporated into the company’s technological innovation, production, and operations, and passed the intellectual property management system certification in 2020.Not long ago, the State Intellectual Property Office issued an announcement that Guangdong Bangsheng is applying for an intellectual property rights called “Beidou Positioning Data Processing Methods and Systems based on artificial intelligence”, with a public account CN117665875A.Through the frequent application of intellectual property rights, the company fully mobilizes the in invention and innovation driving force of scientific and technological personnel. The scientific research results of these technologies have been transformed to further enhance the company’s competitiveness in domestic and foreign markets.

　　In recent years, eight products such as the “Beidou Driving Safety Detection Equipment”, “Beidou Zhi Control Software”, and “Beidou Vehicle Networking System” of Guangdong Bangsheng have been identified as “Guangdong High -tech Products” by the Guangdong High -tech Enterprise Association as “Guangdong High -tech Enterprise Association”The company is also recognized as “national high -tech enterprises” and national specialized new “little giant” enterprises.In addition, for many years, the production and sales and market share of the main products of Guangdong Bangsheng ranked third in the country, becoming the leader in the field of Beidou navigation application industry in China.

　　On March 6, 2023, Guangdong Bangsheng signed the “Strategic Cooperation Framework Agreement” with ZTE Co., Ltd..According to the agreement, the two parties will focus on the principles of openness and fairness, complementary advantages, mutual benefit and win -win, market -led and common development, and focus on new generation of information technologies such as 5G, cloud computing, big data, the Internet of Things, artificial intelligence, and blockchain.Communication systems, digital transportation, digital economy, digital agriculture, smart cities and other aspects have fully launched strategic cooperation, work together to expand new models, cultivate new formats, and build new industries.

　　”Fourteenth Five -Year Plan” is the stage of comprehensive efforts in the digital economy in my country, and it is also a critical period for the accelerated development of enterprises in the development of enterprises.In the next few years, Guangdong Bangsheng will launch more new products and services, with a view to becoming an excellent enterprise for Beidou Technology.

　　(“Well -off” · China Well -off Exclusive Draft)

　　This article was published in “Well -off” in late April 2024

　　Edit: Wang Jingyu

　　Source: Xiaokang Magazine